Wednesday, October 16th 2024
10.00 - 11.30 am
Cinema Barberini, Screening room 3 (Rome)
In light of the current and future impact of Artificial Intelligence on the audiovisual sector, this special session, hosted by Creative Europe Desk Italy MEDIA in collaboration with MIA, will delve into the transformative role of AI across the production chain and examine the implications of the recent AI Act. In a rapidly evolving industry, the conversation on AI’s role is not only timely but essential, as it will redefine the way content is created, distributed, and consumed.
This panel session offers a broad perspective, spanning from Europe to the United States and covering the entire production value chain, from the development stages to pre-production, shooting, VFX and post-production services. With a distinguished lineup of speakers, this discussion promises to be an essential conversation for professionals navigating the rapidly evolving media landscape.
Institutional remarks:
Martin Dawson | Deputy Head of Unit Audiovisual Industry and Media Support Programmes, DG CONNECT, European Commission
Enrico Bufalini | Project Manager Creative Europe Desk Italy MEDIA and Director Archivio Luce, Cinema and Documentary, Cinecittà SpA
Speakers:
Radek Wegrzyn | Co-Founder and CEO, Magical Realist (Germany)
Dariusz Jablo?ski | President, European Producers Club (Poland)
Christina Caspers-Roemer | General Manager & Managing Director, TRIXTER (Germany)
Miki Mistrati | Executive Producer, Snowman Productions (Denmark)
Ariens Damsi | Producer and CEO, Eliofilm (Italy)
Moderator:
Erik Barmack | CEO and Founder, Wild Sheep Content; Founder, AI in Hollywood (USA)
Followed by Aperitivo with MEDIA.
The event is open to participants already registered to MIA.