Description
The action shall support a package of activities related to facilitating the creation and promotion of European content, and/or the uptake of new technologies or business models for the audiovisual sector.
Initiatives will aim at reinforcing the capacity to create, produce and promote in an agile approach, high quality European works in all formats and for all platforms able to compete in a global market.
Projects must cover activities in at least two of the following segments:
- Activities covered by the "Talent and skills" support of the Creative Europe-MEDIA strand
Activities may take the form of training courses and/or mentoring programmes based on innovative learning, how to increase the greening process of the industry practices, teaching, mentoring and coaching methods, using the latest digital technologies, with a strong focus on e-learning provision and the creation of MOOCs
- Activities covered by the "Markets and networking"
Promoting European and international co-productions; easing access for professional to audiovisual trade events and markets, both physical and online; increasing the circulation of European works, in Europe and worldwide on all platforms in all formats
- Support for international co-production
- Activities covered by the support to the development and/or the spread of “Innovative tools and business models” to increase the availability, visibility and audience of European works
- Audience activities providing mechanisms for pan-European cooperation with the aim to stimulate interest and increase knowledge of audiences in European films and audiovisual works including specific programmes on film heritage.
Once these requirements are fulfilled, projects may also introduce other activities in line with the objectives of the Call.
Priority will be given to B2B (business-to-business) activities. Applications should present adequate strategies to ensure more sustainable and more environmentally-respectful industry and to ensure gender balance, inclusion, diversity and representativeness.