Audience Design Fund – Torino Film Lab

Description

The TFL Audience Design Fund exists since 2014 thanks to the Creative Europe – MEDIA sub-programme support to International Co-production Funds. It aims at encouraging and supporting the implementation of innovative audience development and outreach strategies at the moment of distribution. It is designed specifically to accompany the release of each selected project in three territories, creating a link with TFL’s Audience Design initiatives.

In 2019, a total of 3 TFL Audience Design Fund Awards of € 40.000 each will be granted to companies presenting an eligible project (feature film, animation and creative documentary) for selection, to be released in 3 territories within May 30th, 2021.

The TFL Audience Design Fund includes a TFL Audience Design consultation with 2 TFL Alumni trained in the FeatureLab-audience design programme, that aims at defining a strategy to reach, build and engage audiences to support the moments of sales and distribution.

The applicant must be a producer or a sales agent established in one of the countries participating in the MEDIA sub-programme. Distributors can’t apply.

Contacts

Torino Film Lab

For information about the financial aspects please contact: daniele.segre@torinofilmlab.it

For information about the consultation please contact: letizia.caspani@torinofilmlab.it

Link to the call Print Tab

Data sheet

Production

Italian Film or co-production

Film industry branch

Distribution
Promotion

Assessment

selective

Eligible projects

Feature Film
Documentary
Animation

Beneficiaries

Producer or a sales agent established in one of the countries of MEDIA sub-programme

Minimum Contribution

€ 7,000 for each territory

Maximum contribution

€ 20,000 for each territory

Type of contribution

Non-repayable grants

Requirements

The project submitted must have the following characteristics:

It must be a feature film, animation or creative documentary of a minimum length of 60 minutes;
It must involve at least one co-producer from a country that is neither participating in the MEDIA sub-programme nor a member of Eurimages;
The co-producer coming from countries participating in the MEDIA sub-programme must have a share of minimum 20% in the project and cannot exceed 70%;
The project must be in pre-production, production or post-production stage. It must be scheduled to be distributed in at least 3 territories, out of which at least one participating in the MEDIA Sub-programme and at least one third country, by May 30th, 2021;
The funding agreement offered by the fund can only be concluded with an entity from a country participating in the MEDIA Sub-programme. The funding does not need to be spent in Europe;
In order to assess the project’s eligibility, the application must demonstrate a Distribution Strategy as well as an Audience Design Strategy.

Payment schedule

A Selection Committee will evaluate the eligible shortlisted projects. The process will be completed within 1 month from the deadline of the Call.

The Award payment will be transferred in two phases:

70% of the grant will be paid before the release in the first territory and after submission of the Audience Design Strategy approved by TFL staff, including the proposed split of the grant in the 3 territories;
30% of the grant will be paid after the release of the film in the second and third territory upon presentation of receipts or invoice copies of expenses corresponding to the whole amount of the grant and in reference to eligible costs.